The medical marijuana industry has been facing significant challenges when it comes to packaging. Onerous regulations on packaging, marketing, and potency are hindering cannabis operators in some of the newest adult-use cannabis markets. These regulations are aimed at ensuring safety, preventing consumption by minors, and promoting responsible use of medical marijuana. However, they have also created obstacles for businesses in terms of creativity, branding, and environmental sustainability.
One of the key requirements imposed by regulators is the inclusion of specific information on cannabis packaging. For instance, the back or side panel must include a declaration of the labeled cannabinoid per serving or dosage. This information is crucial for consumers to understand the potency and dosage of the medical marijuana product they are purchasing.
In Missouri, a state that recently legalized medical marijuana, there are strict regulations on packaging. Packages for marijuana-related product must have limited colors and cannot appeal to children. This is to prevent accidental consumption by minors and to ensure that packaging is not misleading or attractive to young individuals.